Image: wayhomestudio via Freepik
Travel can be tough for anyone, no matter where they’re from. But for Black travelers, there’s always that one big question hanging in the air: “Is this destination safe for Black people?”
Black travelers are beginning to prioritize vacations that are enriching, safe, and come with culturally meaningful experiences around the world.
Traveling the world is a liberating experience and a chance to immerse yourself in new cultures. That time of the year when we get to pack our bags, book flights, and experience an unforgettable moment around the world is here.
When summer comes calling, most people set their sights on popular hotspots like Paris, Santorini, or Miami. You’ve likely heard of some of these popular destinations around the world that people can’t stop gushing about, which attract thousands of tourists every year. But why follow the crowd to the same overrated places when hidden gems are waiting to be explored?
Are you craving rich culture, Black-owned experiences, or stunning beaches without the overwhelming tourist scene? There are so many underrated travel destinations that offer these and more. These spots offer something special for Black travelers looking to make real memories this summer. Black travelers can soak in the scenic views, enjoy great food and deeper cultural resonance, and find welcoming communities.
Are you seeking destinations that offer more than sun and sea: cultural richness, historical resonance, and a true sense of belonging? Here are seven underrated destinations waiting to be explored.
Accra, Ghana
Since the “Year of Return” in 2019, Ghana has been leading the charge in welcoming the African diaspora back home. Its capital, Accra, attracts visitors with its compelling mix of history, vibrant modern life, and an undeniably warm welcome. This African country should be on your bucket list this summer.
From lively markets to vibrant nightlife, this must-visit city offers travelers the opportunity to immerse themselves in authentic African experiences.
Photo source: Simon Ontoyin, via Wikimedia Commons
Things to do:
- Take a day trip to the Cape Coast or Elmina Castles for a moving history lesson.
- Explore the bustling Makola Market for an authentic shopping experience.
- Visit the Kwame Nkrumah Mausoleum and the W.E.B. Du Bois Center for Pan-African Culture.
- Unwind on Labadi Beach
- Try traditional Ghanaian banku, jollof rice, and kelewele at local spots
- Enjoy the thriving Afrobeat party scene.
Zanzibar, Tanzania
This should be on the list of travelers dreaming of white sand beaches, crystal-clear waters, rich African heritage, and soul-stirring summer adventure. The people here are friendly and welcoming.
This archipelago off the coast of Tanzania is the perfect escape, as there are tons of activities to enjoy, including snorkeling, diving, windsurfing, and kitesurfing. Aside from the crystal clear water and soft sand, Zanzibar is home to several historical sites.
Zanzibar offers a captivating experience for all visitors and promises an unforgettable journey that celebrates the beauty and diversity of the Black experience.
Photo source: sandramaria__travellover / Instagram
Things to do:
- Visit the Old Fort.
- Stroll through the historic Stone Town, a UNESCO World Heritage Site, and witness the influences of African, Arab, and European cultures.
- Take a tour of the architecturally unique House of Wonders.
- Visit the Anglican Christ Church Cathedral for a lesson on how the slave trade became the pillar of the Zanzibar economy.
- Visit Prison Island, where rebel slaves were imprisoned.
- Explore local spice farms.
- Relax on the untouched sands of Nungwi Beach.
- Enjoy fresh coconut water, grilled seafood, and Zanzibar’s signature spiced tea while soaking in ocean views.
Filandia and Cartagena in Colombia
You don’t want to miss experiencing this charming small town with multicolored balconies and rolling green hills. The not-so-touristy Filandia offers colorful architecture and better countryside views. There’s a reason Filandia was named one of the world’s Best Tourism Villages by the UN’s World Tourism Organization.
Cartagena, on the other hand, is one of the coolest cities in the Caribbean. Known for its well-preserved colonial architecture, vibrant culture, and beautiful beaches, this city is steeped in African history, and there are endless opportunities to explore here. Whether it’s immersing in the vibrant music scene or discovering the ancestral traditions and history, this city, which welcomes Black travelers with open arms, promises an enriching and soul-stirring journey this summer.
Photo source: cartagena.de.indias.colombia / Instagram
Things to do:
- Visit the city’s historic center, which was declared a World Heritage Site by UNESCO in 1984.
- Explore the Castillo de San Felipe de Barajas, a magnificent castle dating back to the 17th century.
- Enjoy a graffiti tour in the Getsemaní neighborhood.
- Savor the flavors of Afro-Colombian cuisine.
- Dance the night away at a disco or salsa club.
- Paraglide over the scenic landscape.
- Visit the historic village of San Basilio de Palenque, which was founded by escaped slaves.
- Visit Valle de Cocora (the place that inspired the setting for the film “Encanto”).
- Check out the museums and beautiful colonial architecture.
São Sebastião, Brazil
This is the third most underrated tourist destination in the world, according to the English magazine Time Out. A three-hour drive from the popular São Paulo, this tropical paradise in southeast Brazil stands out for its perfect white sand beaches, lush nature, and rich caiçara culture, offering unique experiences for visitors.
This ideal escape for beach lovers, kite surfers, and scuba divers is still unknown to many travelers.
Photo source: turismosaosebastiao / Instagram
Things to do:
- Enjoy sunbathing, swimming, and even some surfing at Praia de Maresias, one of the most popular beaches in São Sebastião.
- Watch the sunset at Mirante do Boiçucanga for breathtaking views.
- Take a boat tour to explore the nearby islands and snorkel in the crystal-clear waters.
- Catch the ferry to Ilhabela to explore some of the island’s 400 waterfalls.
- Explore the lush Atlantic Forest by hiking the trails in the Serra do Mar State Park.
- Visit the charming fishing village of Cambury and indulge in fresh seafood at a local restaurant.
Luang Prabang
Often cited as one of the most beautiful cities in Laos, this serene and picturesque town in Southeast Asia is recognized for its well-preserved colonial buildings and temples. It is one of the few underrated travel destinations often overlooked by tourists.
This UNESCO World Heritage Site was recommended by the American magazine Time as one of the 50 greatest places to visit in 2023. It described the city as “a hidden paradise”.
Luang Prabang’s calming atmosphere makes it a perfect destination for self-reflection and exploration, and a peaceful escape for Black travelers seeking tranquility and cultural immersion.
Photo source: Basile Morin, via Wikimedia Commons
Things to do:
- Visit the morning alms-giving ritual where Buddhist monks collect offerings.
- Explore ancient temples.
- Take a dip in the stunning Kuang Si Falls.
- Spend time at the large night market, which is renowned for the many handicrafts on sale.
- Make sure to stop at Mount Phousi, the highest hill in Luang Prabang.
- Befriend the playful Moon Bears.
Karpathos, Greece
While many tourists flock to the packed beaches of Santorini and Mykonos, those in the know hop a four-hour ferry from Rhodes to the tiny Dodecanese island of Karpathos, leaving the crowds behind. You can also use a plane for a shorter travel time.
This gorgeous but overlooked Greek island was named one of Europe’s ‘best-kept travel secrets’. It is a perfect holiday destination for those who don’t want to spend their time off surrounded by fellow tourists.
This hidden gem that remains untouched by mass tourism offers a blend of unspoiled natural beauty, traditional villages, and rich cultural heritage.
Photo source: Enpatrais at Greek Wikipedia, via Wikimedia Commons
Things to do:
- Explore the charming mountain villages like Olympos, where women still wear colorful traditional outfits, and every corner tells a story of the island’s rich past.
- Swim, snorkel, and have fun at the many beautiful beaches with crystal clear water.
- Visit the Menetes and the Folklore Museum.
- Savoring delicious home-cooked meals under an ancient windmill while watching an epic sunset.
- Take a boat trip to Saria Island or try wind or kite-surfing.
Kenya
From world-class national parks to beautiful beaches and vibrant cities, Kenya is the African safari holiday you’ve always wanted and has everything you are looking for this summer.
There’s no shortage of wildlife to spot this time of year, from hefty hippopotamuses and curious zebras to a world of spectacular wildlife experiences.
The country has much more to offer than national parks and safaris. Mountains begging for a climb, pristine beaches ready for your footprints, incredible underwater adventures in the Indian Ocean, and lively social and cultural scenes that will blow you away, you will find it all here.
Photo source: masaimara.travel
Things to do:
- Experience wildlife like never before and the great migration at one of the most popular national parks in all of Africa, the Masai Mara.
- Visit Amboseli National Reserve, which is home to a huge population of African elephants.
- If you’re seeking a break from the African savanna, head over to the coast to the country’s beautiful beaches.
- Sing, dance, eat, and soak in the cultural experience with local Maasai.
Whether you want to soak up some culture, connect with your roots, or just want to vibe with your people, these destinations promise far more than just a picture-perfect moment for your social media. They offer unforgettable experiences that will nourish your spirit and create lasting memories. This summer, why not explore beyond the usual and try something wonderfully new?
