Young man sporting a dashiki. Photo by RDNE Stock project
A few years ago, while I was on vacation abroad, I decided to rep my culture as I explored a foreign city. I rocked a chic Ankara and denim two-piece, which was a total show-stopper. The compliments were pouring in faster than I could keep up. If compliments were cash, I’d have been swimming in a pool of dollar bills. This taught me that if you want to blend in, dress like everyone else but if you want to stand out, wear African fashion.
Over the years, African fashion has gained global recognition, leaving an undeniable mark on the industry. From the bustling streets of Lagos to the runways of Paris, African streetwear is taking the world by storm, blending tradition with modernity in a way that’s both chic and empowering. Today, African garments like Dashikis and Kente, once staples of traditional attire, are now celebrated on international runways and worn by style influencers worldwide. Hold on tight, because this trend isn’t going anywhere soon.
We have innovative young African designers and entrepreneurs to thank for the rise of African streetwear. By blending traditional fabrics like Ankara, Kente, and Bogolan with modern fashion trends, they’ve created eye-catching designs that resonate with global fashion lovers. African streetwear, characterized by its bold prints, vibrant colors, and cultural richness, has emerged as a prominent force in the global fashion landscape. What once started as street style in big cities like Accra and Lagos, has now become a major influence in high fashion, making waves on the runway and redefining global style trends.
Some of the popular modern African streetwear brands taking over the runway include Rich Mnisi (South Africa), Daily Paper (Ghana/Netherlands), Maki Oh (Nigeria), IAMISIGO (Nigeria/Ghana), and others.
African Streetwear Taking Over Global Fashion
Africa has long been a source of inspiration for fashion designers worldwide, with its unique textiles and bold aesthetics shaping the industry. The continent uses clothing to tell stories about their lives and experiences. African fashion is more than just clothing; it’s a connection to the past, present, and future. Just as Africa is rich in diversity, so too is its fashion, with each tribe and country having its unique style and flair. Some of the most popular pieces found across the continent are made with Ankara and Kente fabrics. African fashion rocks! From laid-back everyday looks to fancy outfits, people all over the world, both in Africa and the diaspora, are loving it. Here are some popular African streetwear styles that are making waves:
Dashikis: These are loose-fitting, brightly colored shirts or tunics with African motifs and patterns. The dashiki, a West African classic, is getting a modern makeover! Designers are giving this piece a fresh twist with sleek cuts, cool colors, and eye-catching prints, for a more versatile, street-ready look. On the runway, you’ll see dashikis paired with contemporary accessories like sneakers, caps, and gold chains, balancing casual and cultural vibes.
Photo Credit: Nathan Adams Elementary @NathanAdamsEs (Twitter)
Ankara print streetwear: Also known as African wax print, Ankara fabric is popular for its bold and vibrant prints. It comes in various colors, patterns, and designs and can be made into different outfits such as skirts, dresses, shirts, pants, and even accessories like bags and earrings. It has become trendy over the years and now designers are incorporating Ankara into streetwear staples like tracksuits, crop tops, joggers, and casual dresses. Expect to see Ankara patterns on everything from loose dresses to fitted skirts or pants, often mixed with denim for a chic vibe on the runway.
Photo Credit: dashikipride (Instagram)
Kaftans: Usually made of lightweight fabrics such as cotton, silk, or linen, these are long, flowing robes with intricate embroidery, beading, or other embellishments. One of the kaftan’s biggest selling points is its inherent size-inclusivity. No matter your size, its flowy loose-fitting design offers a comfortable and stylish fit, making it a versatile wardrobe staple. On the runway, expect to see kaftans paired with sandals and sunglasses for a laid-back vibe, or dress with heels, a clutch, and dazzling jewelry for a touch of glamour.
Photo credit: junoonkanga (Instagram)
Kente cloth: This handwoven textile made of silk or cotton is characterized by its bold, geometric patterns and bright colors. There was a time when Kente was a strictly royal cloth reserved only for the most special of occasions and the elite of Ghanaian societies. Today, it is widely available to all of us but has retained its elegance and, when woven, is still expensive. Streetwear brands are infusing Kente designs into bomber jackets, hoodies, and even sneakers, making it an everyday fashion statement. Kente cloth patterns are often featured in tailored suits and street-style jackets on runway shows.
Photo Credit: naashekafashion (Instagram)
Celebs Contributing to the Rising Popularity of African Streetwear
African streetwear has gained visibility thanks in part to celebrities and influencers who proudly wear these designs. From red carpet strutting to Instagram styling, stars are showing up and showing out in these colorful prints. Influential figures like Burna Boy, Wizkid, and Davido are putting African streetwear on the world map, as they often incorporate African-inspired looks into their everyday wardrobes and music videos. Some other international stars have also helped popularize this trend.
Beyoncé is no stranger to celebrating African fashion. Her Black Is King project, in particular, highlighted African fashion and streetwear, showcasing stunning designs from African brands like Tongoro and Loza Maléombho. Queen Bey donned several African-inspired looks, from bold Ankara prints to regal kente robes.
Rihanna, known for her bold and experimental style, has long been a supporter of African fashion designers and styles. Her brand, Fenty, has incorporated African streetwear aesthetics, and she has been spotted wearing outfits featuring traditional African prints in her music videos and public appearances.
Lupita Nyong’o also frequently showcases her love for African fashion, often wearing pieces by African designers. The Oscar-winning actress has been seen in stunning African streetwear at various events.
Another celeb who is a fan of African fashion is Jidenna. The Nigerian-American singer of the sensational Classic Man track may live far from home but pays strict allegiance to African fashion. He has been seen blending streetwear with traditional African prints.
Notable celebrities including Larenz Tate, Gabrielle Union, Cardi B, and many others have also embraced African streetwear at one point, contributing to its rising popularity.